{"title":"Ilia Mascaras","description":"\u003cp\u003eILIA mascaras are built for defined eye looks that still feel light, making them useful for long workdays, warm commutes and evenings out. Limitless Lash focuses on length and lift, while Fullest brings a fuller, more dramatic effect when you want extra presence. this collection includes full size and travel size Limitless Lash options, including the Lengthening Mascara, alongside Fullest Volumizing Mascara. Keep the rest of your routine simple with \u003ca href=\"\/collections\/ilia-beauty\"\u003eILIA Beauty\u003c\/a\u003e, or browse \u003ca href=\"\/collections\/skincare\"\u003eSkincare\u003c\/a\u003e for a wider daily edit.\u003c\/p\u003e","products":[{"product_id":"ilia-fullest-volumizing-mascara-pimprod2047219","title":"ILIA Fullest Volumizing Mascara","description":"\u003cp\u003eSummary:\u003cbr\u003e\nThe ILIA Fullest Volumizing Mascara is an award-winning formula that provides weightless, fluffy volume from root to tip, ensuring long-lasting wear without flaking or smudging.\u003c\/p\u003e\n\n\u003cp\u003eDetails:\u003cbr\u003e\nBenefits\u003cbr\u003e\n- Violin-shaped brush with flexible nylon micro-bristles for precise application\u003cbr\u003e\n- Thickens and defines lashes for a fuller appearance\u003cbr\u003e\n- Buildable and nourishing formula that enhances lash health\u003cbr\u003e\n- Flake and smudge-resistant for all-day wear\u003cbr\u003e\n- Easily removable with cleanser for effortless makeup removal\u003cbr\u003e\n- Safe for sensitive eyes and contact lens wearers\u003cbr\u003e\n- Fragrance-free formulation\u003cbr\u003e\n- Environmentally conscious packaging with a lighter, mono-material tube that reduces carbon emissions by 39% and waste by up to 22%\u003c\/p\u003e\n\n\u003cp\u003eKey Ingredients\u003cbr\u003e\n- Arginine (Keratin): Supports visibly fuller lashes\u003cbr\u003e\n- Provitamin B5: Nourishes and promotes thicker-looking lashes\u003cbr\u003e\n- Weightless Wax Blend: Adds full, flexible body without the weight\u003c\/p\u003e\n\n\u003cp\u003eResearch Results\u003cbr\u003e\n- 100% agreed it made their lashes look fuller and more voluminous\u003cbr\u003e\n- 100% agreed it didn't feel heavy on their lashes\u003cbr\u003e\n- 97% agreed it didn't flake or crumble\u003cbr\u003e\n- 94% agreed it didn't smudge\u003c\/p\u003e\n\n\u003cp\u003eHow To Use:\u003cbr\u003e\nWipe off any excess product from the brush. Nestle the brush into the base of lashes and glide upwards, wiggling from side to side. Apply several coats for increased volume and definition. Use the tip of the brush to separate and define hard-to-reach lashes.\u003c\/p\u003e\n\n\u003cp\u003eIngredients:\u003cbr\u003e\nAqua\/Water\/Eau, Cera Alba\/Beeswax\/Cire d'abeille, Synthetic Beeswax, Glyceryl Stearate, Glycerin, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire de Carnauba, Dimer Dilinoleyl Dimer Dilinoleate, Stearic Acid, Palmitic Acid, Ethylhexyl Polyhydroxystearate, Polyglyceryl-6 Polyricinoleate, Jojoba Esters, Acacia Senegal Gum, Panthenol, Benzyl Alcohol, Caprylyl Glycol, Sodium Hydroxide, Xanthan Gum, Caprylhydroxamic Acid, Arginine, Lauric Acid, Myristic Acid, Arachidic Acid, Oleic Acid, Tocopherol. May Contain: CI 77499 (Iron Oxide).\u003c\/p\u003e","brand":"ILIA","offers":[{"title":"0.32oz","offer_id":47893366046942,"sku":"2629298","price":5499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/3846\/6014\/files\/2629298_d9bfabbe-0f20-4b14-b38b-4aa9d82168bd.png?v=1785495633"},{"product_id":"ilia-limitless-lash-mascara-pimprod2047217","title":"ILIA Limitless Lash Mascara","description":"\u003cp\u003eSummary:\u003cbr\u003e\nThe ILIA Limitless Lash Mascara is a celebrated clean mascara designed to enhance your lashes by lengthening, lifting, and defining with a unique dual-sided wand. Its nourishing, buildable formula provides a natural yet impactful look, suitable for sensitive eyes and contact lens wearers. The eco-friendly packaging reduces environmental impact while delivering impressive lash benefits.\u003c\/p\u003e\n\n\u003cp\u003eDetails:\u003cbr\u003e\nBenefits\u003cbr\u003e\nThe mascara features a dual-sided brush with short bristles for curling and long bristles for separating lashes, allowing for customizable application. Its nourishing formula helps fortify and strengthen lashes over time, while providing a buildable, natural finish. The mascara is flake and smudge-resistant, ensuring long-lasting wear, and can be easily removed with warm water without the need for harsh makeup removers. The innovative mono-material tube reduces carbon emissions and waste, aligning with sustainable beauty practices.\u003c\/p\u003e\n\n\u003cp\u003eFeatures\u003cbr\u003e\n- Dual-sided brush for curling, separating, and lengthening lashes\u003cbr\u003e\n- Nourishing, buildable formula for healthier-looking lashes\u003cbr\u003e\n- Safe for sensitive eyes and contact lens wearers\u003cbr\u003e\n- Flake and smudge-resistant for all-day wear\u003cbr\u003e\n- Easily removable with warm water\u003cbr\u003e\n- Eco-conscious packaging minimizes environmental impact\u003c\/p\u003e\n\n\u003cp\u003eResearch Results\u003cbr\u003e\nIn clinical testing, users reported that the mascara effectively lifts, separates, and defines lashes, with high satisfaction rates for smudge resistance and lash lengthening. The formula also nourishes and fortifies lashes over time, supporting healthier lash appearance.\u003c\/p\u003e\n\n\u003cp\u003eHow To Use:\u003cbr\u003e\nFor optimal results, curl lashes before applying. Use the shorter side of the dual-sided wand to lift and define, then use the longer, comb-like side to lengthen and separate each lash. Apply additional coats for a more dramatic look. To remove, rinse with warm water no makeup remover needed.\u003c\/p\u003e\n\n\u003cp\u003eIngredients:\u003cbr\u003e\nAqua\/Water\/Eau, Cera Alba\/Beeswax\/Cire D'Abeille, Butyrospermum Parkii (Shea) Butter, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc\/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide). Organic Ingredients.\u003c\/p\u003e","brand":"ILIA","offers":[{"title":"After Midnight \/ 0.27oz","offer_id":47893367062750,"sku":"2629324","price":5499.0,"currency_code":"INR","in_stock":true},{"title":"Before Dawn \/ 0.27oz","offer_id":47893367095518,"sku":"2637133","price":5499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/3846\/6014\/files\/2629324.png?v=1770877118"},{"product_id":"ilia-travel-size-limitless-lash-mascara-pimprod2047218","title":"ILIA Travel Size Limitless Lash Mascara","description":"\u003cp\u003eSummary:\u003cbr\u003e\nThe ILIA Limitless Lash Mascara is an award-winning, clean mascara designed to enhance your lashes by lengthening, lifting, and separating with a dual-sided brush. Its nourishing, buildable formula is safe for sensitive eyes and contact lens wearers, offering smudge- and flake-resistant performance that can be easily removed with warm water.\u003c\/p\u003e\n\n\u003cp\u003eDetails:\u003cbr\u003e\nBenefits\u003cbr\u003e\n- Dual-sided brush featuring short bristles for curling and long bristles for separating lashes\u003cbr\u003e\n- Nourishing, buildable formula that enhances lash appearance\u003cbr\u003e\n- Safe for sensitive eyes and contact lens wearers\u003cbr\u003e\n- Resistant to flaking and smudging\u003cbr\u003e\n- Easy to remove with warm water, no makeup remover needed\u003cbr\u003e\n- Eco-friendly mono-material tube reduces carbon emissions and waste\u003cbr\u003e\nKey Ingredients\u003cbr\u003e\n- Arginine and Biotin to help fortify and strengthen lashes for healthier-looking results\u003cbr\u003e\n- Organic Shea Butter to condition lashes with a lightweight, soft feel\u003cbr\u003e\n- Ethically sourced Beeswax to nourish and define lashes without clumping\u003c\/p\u003e\n\n\u003cp\u003eResearch Results\u003cbr\u003e\n- 100% of users experienced lifted, separated, and defined lashes\u003cbr\u003e\n- 97% reported no smudging, flaking, or crumbling\u003cbr\u003e\n- 95% observed longer-looking lashes\u003cbr\u003e\n- 91% noted that lashes appeared nourished and fortified\u003c\/p\u003e\n\n\u003cp\u003eHow To Use:\u003cbr\u003e\nFor optimal results, curl your lashes before application. Use the shorter side of the dual-sided wand to lift and define, then glide the longer, comb-like side through lashes to lengthen and separate. Apply additional coats for a bolder look. To remove, rinse with warm water no makeup remover necessary.\u003c\/p\u003e\n\n\u003cp\u003eIngredients:\u003cbr\u003e\nAqua\/Water\/Eau, Cera Alba\/Beeswax\/Cire D'Abeille, Butyrospermum Parkii (Shea) Butter, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc\/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide). Organic Ingredients.\u003c\/p\u003e","brand":"ILIA","offers":[{"title":"After Midnight \/ 0.1oz","offer_id":47893368864990,"sku":"2629323","price":3749.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/3846\/6014\/files\/2629323.png?v=1780039648"},{"product_id":"ilia-limitless-lash-lengthening-mascara-pimprod2047217","title":"ILIA Limitless Lash Lengthening Mascara","description":"\u003cp\u003eSummary:\u003cbr\u003e\nILIA Limitless Lash Lengthening Mascara is an award-winning clean mascara designed to lengthen and lift your lashes while providing a long-lasting 12-hour wear.\u003c\/p\u003e \n\n\u003cp\u003eDetails:\u003cbr\u003e\nBenefits\u003cbr\u003e\n- Unique dual-sided wand with a built-in lash comb for optimal application\u003cbr\u003e\n- Resists clumping, flaking, and smudging for a flawless look\u003cbr\u003e\n- Safe for sensitive eyes, ensuring comfort throughout the day\u003cbr\u003e\n- Infused with powerful lash care ingredients to nourish and reinforce lashes\u003cbr\u003e\n- Easily removable with warm water, eliminating the need for harsh makeup removers\u003c\/p\u003e\n\n\u003cp\u003eKey Ingredients\u003cbr\u003e\n- Arginine and Biotin: Lash care ingredients that support and strengthen lashes\u003cbr\u003e\n- Organic Shea Butter: Conditions lashes and imparts a soft, flexible feel\u003cbr\u003e\n- Ethically Sourced Beeswax: Separates and defines lashes without clumping\u003c\/p\u003e\n\n\u003cp\u003eResearch Results\u003cbr\u003e\n- 100% of users reported lifted, separated, and defined lashes\u003cbr\u003e\n- 97% noted it does not smudge, flake, or crumble\u003cbr\u003e\n- 95% observed longer-looking lashes\u003cbr\u003e\n- 91% felt their lashes were nourished and fortified\u003c\/p\u003e\n\n\u003cp\u003eHow To Use:\u003cbr\u003e\nFor enhanced lift, use an eyelash curler before application. Glide the shorter side of the dual-sided wand through lashes to lift and define, then use the longer, comb-like side to lengthen and separate each lash. Apply additional coats for a bolder look. To remove, simply rinse with warm water no makeup remover needed.\u003c\/p\u003e\n\n\u003cp\u003eIngredients:\u003cbr\u003e\nAqua\/Water\/Eau, Cera Alba\/Beeswax\/Cire D'Abeille, Butyrospermum Parkii (Shea) Butter, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc\/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide). Organic Ingredients.\u003c\/p\u003e","brand":"ILIA","offers":[{"title":"After Midnight \/ 0.27oz","offer_id":48288984367326,"sku":"2629324","price":5249.0,"currency_code":"INR","in_stock":true},{"title":"Before Dawn \/ 0.27oz","offer_id":48288984400094,"sku":"2637133","price":5249.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/3846\/6014\/files\/2629324_ccecb5fa-7de4-4eb8-9b6c-1345bf4b570f.png?v=1785495645"},{"product_id":"ilia-travel-size-limitless-lash-lengthening-mascara-pimprod2047218","title":"ILIA Travel Size Limitless Lash Lengthening Mascara","description":"\u003cp\u003eSummary:\u003cbr\u003e\nILIA Limitless Lash Mascara is an award-winning formula designed to lengthen and lift your lashes with a remarkable 12-hour wear. This mascara enhances your natural beauty while providing nourishing benefits for healthier-looking lashes.\u003c\/p\u003e\n\n\u003cp\u003eDetails:\u003cbr\u003e\nBenefits\u003cbr\u003e\n- Unique dual-sided wand with a built-in lash comb for precise application\u003cbr\u003e\n- Resists clumping, flaking, and smudging for long-lasting wear\u003cbr\u003e\n- Safe for sensitive eyes, making it suitable for everyone\u003cbr\u003e\n- Infused with powerful lash care ingredients to support and reinforce lashes\u003cbr\u003e\n- Easily removable with warm water, no makeup remover needed\u003c\/p\u003e\n\n\u003cp\u003eKey Ingredients\u003cbr\u003e\n- Arginine and Biotin: Lash care ingredients that help support and reinforce lashes\u003cbr\u003e\n- Organic Shea Butter: Conditions lashes and adds a soft, flexible feel\u003cbr\u003e\n- Ethically Sourced Beeswax: Separates and defines lashes without clumping\u003c\/p\u003e\n\n\u003cp\u003eResearch Results\u003cbr\u003e\n- 100% of users reported that it lifts, separates, and defines lashes\u003cbr\u003e\n- 97% noted that it does not smudge, flake, or crumble\u003cbr\u003e\n- 95% felt their lashes looked longer\u003cbr\u003e\n- 91% said it nourished and fortified lashes\u003c\/p\u003e\n\n\u003cp\u003eHow To Use:\u003cbr\u003e\nFor extra lift, use an eyelash curler before applying. Glide the shorter side of the dual-sided wand through lashes to lift and define. Use the longer, comb-like side to lengthen and separate each lash. Apply additional coats for a bolder look. To remove, simply rinse with warm water.\u003c\/p\u003e\n\n\u003cp\u003eIngredients:\u003cbr\u003e\nAqua\/Water\/Eau, Cera Alba\/Beeswax\/Cire D'Abeille, Butyrospermum Parkii (Shea) Butter, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc\/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide). Organic Ingredients.\u003c\/p\u003e","brand":"ILIA","offers":[{"title":"After Midnight \/ 0.1oz","offer_id":48407555342558,"sku":"2629323","price":3749.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/3846\/6014\/files\/2629323_1ac72fd7-2dbd-4cf8-bb3c-0b375878238c.png?v=1785495684"}],"url":"https:\/\/www.kicksmachine.com\/collections\/ilia-mascaras.oembed","provider":"Kicks Machine","version":"1.0","type":"link"}